Renfe becomes the Official Train of the musical “The Neverending Story” thanks to the collaboration agreement with beon. Entertainment, a company dedicated to the performing arts, creation and production of shows, to promote events and the tourist offer of the city of Madrid using Renfe trains as a mode of transport to reach the capital. Both companies will jointly promote theater as a vehicle for culture and expression.
This collaboration agreement lays the foundations for both companies to work in coordination on other actions that promote both the musical “La Historia Interminable” and the use of Renfe services as the most sustainable way to travel to Madridtourist and family leisure destination to enjoy this cultural event.
Renfe Viajes will be in charge of promoting “The Neverending Story” and will offer its customers special commercial offers, as are the complete packages that include the train tickets to travel to Madrid, the hotel stay and the tickets for the musical to learn about the story of the warrior Atreyu and the boy Bastian in the Kingdom of Fantasy, as well as being able to enjoy the plans cultural and leisure activities in the capital. All these offers can be purchased through the Renfe Viajes website. In addition, customers who belong to the MÁS Renfe club as well as the various Renfe Viajeros partners will have the option of obtaining special passes for the performances of “The Neverending Story”.
beon. Entertainment has brought this 80s classic on stage using elements of animatronics from the cinemamaking the characters take on a life of their own, breaking the barrier between fantasy and reality.