- Date and time: Thursday April 22, 2021, 8 a.m. to 12 p.m.
- Lieu : online
- Inscription : online
- Languages: simultaneous translation for plenary presentations and for 2 workshops
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As part of the cantonal program “I eat well, I move well” and the program for the promotion of mental health, a meeting of the Friborg network is organized.
How can we better sensitize the population and convey health promotion messages to young and old without moralizing? What adaptations and changes in communication must be taken into account during the pandemic?
Presentations and workshops will be on the program of this virtual meeting which is aimed as much at health, social and school professionals, as well as professionals working in the municipalities.
Conferences
- Valery Bezençon, professor in marketing – University of Neuchâtel: “Some tips for communicating effectively in health promotion”
- Peter Burri Follath, communication manager – Pro Senectute Switzerland: “Presentation of the” Digital Seniors 2020 “study: what lessons can be learned for communication with seniors? ”
Workshops
- David Labouré, specialist in digital strategy, content and influence, Debout sur la table: “Communicate on social networks”
- Nathalie Unleash and Katia Scrima, HES teaching staff at HEdS-Fn: “Developing a posture of health promotion”
- Seraina Nadig, content creator, et Annina Brühwiler, communication manager for the GORILLA project of the Schtifti Foundation: “The GORILLA Program: online content for young people, why and how? “
- Delphine March Brülhart, Head of the Cantonal Action Program (PAC) for seniors, Valais health promotion: “Promotion of a balanced diet among seniors: what strategies? “
- Magali Dubois, Director, Read & Write Friborg: “Promoting access to information: Reading And Writing”
- Pascale michel, director, women’s space: “Communication with people with a migration background”
- Michael Schweizer, and Adrien Oesch, sector managers, REPER: “Communicate without stigmatizing, how to reach young people? “
- Valerie Ugolini, senior assistance service manager – Croix-Rouge Fribourgeoise, Fabienne Hebeisen-Dumas, sector manager – PEPS Friborg, Emmanuel Michielan, director, Pro Senectute Friborg: “Communication with seniors: sharing of experiences”
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