Refurbished phones, which have a more affordable price and near-zero performance than new devices, have been experiencing a sales boom in the last year.
Smartphones, which have been on the market in recent years, are sold at high prices in our country with the effect of the dollar rate and taxes. Users generally prefer midrange phones and save money.
Refurbished smartphones on the market, on the other hand, are sold at very cheaper prices than normal phones.
For example, Apple has started sales of refurbished iPhones abroad in the past months, so consumers, it was possible to have a new iPhone cheaper than brand new iPhone models.
Refurbished phone sales increased 15%
The volume of smartphones renewed globally in 2021 increased by 15 percent year-on-year.
Counterpoint Research analysts say that new smartphones are getting more expensive every year, so buyers are more likely to choose refurbished models.
With the increase in demand for refurbished phones, the average selling prices of these phones have also increased.
Analysts say the refurbished smartphone market will continue to grow in the coming years.
Apple is the leader in sales
Last year, Apple became the market leader in refurbished phone sales, according to analysts. After Apple, the South Korean manufacturer Samsung comes.
What is refurbished smartphone
Let’s say that refurbished smartphones and second-hand phones are not the same thing. Refurbished phones are devices that are sold to companies after they have been used or a problem has been encountered. However, the biggest feature that distinguishes these phones from second-hand phones is that they are subjected to many technical tests.
In short, the companies that buy the phones, after performing a few technical tests, replace the problematic parts of the phones with new ones and completely delete the data. Thus, sudden problems that may occur in second-hand phones are completely eliminated in refurbished phones.
renewal process
Used smartphones go through several processes until they are completely renewed in terms of functionality and aesthetics. In order for a phone to be called refurbished, the following steps are required:
Damaged parts are replaced or repaired. (Example: Broken screen or scratches on the phone)
The keys, touch screen, sound and many similar functions on the phone are tested and corrected when necessary.
All the accessories in the new box of the phone are checked and the defective ones are repaired or replaced with a new one.
All data on the phone is completely erased and reset to factory settings.
A cleaning process is performed that covers all components of the smartphone.
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