A new record was set with 19 nominations from Austria.
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31 different award winners from five countries were able to look forward to receiving the Best of Content Marketing Award 2021 in the evening. In an online award ceremony, the Content Marketing Forum (CMF) awarded 57 of the coveted wooden cubes. Two of them are going to Austria.
Red Bull wins
The Red Bull Media House won both gold prizes for Austria: once together with Intersport Austria and the magalog “365 days” in the category “Customer Print Sales Specials / VKF / Magaloge” and on the other hand with Skoda and the platform for user-generated content, ” Skoda Power Places “, in the” Customer Digital Content Platforms “category. Additionally received Hello Carinthia, which was published in cooperation with Kärnten Werbung GmbH, the magazine stage, which was developed together with the Wiener Bühnenverein, and that Good day-Magazine each received a silver award for the Diocese of Linz.
© Red Bull Media House
“We are honored that we were able to win five prizes at this highly competitive award, which confirms our expertise in communication, content production and design for a wide variety of channels on an international level. A big thank you goes to our unique team and our customers with whom we are in close and trusting cooperation were able to realize all of these excellent projects, “says Stefan Ebner, Managing Director Publishing Red Bull Media House.
Martin Distl, Austrian board member of the CMF: “From an Austrian point of view, this was the most successful BCM so far. The 19 nominations from this year break last year’s record of eight by far – crowned by two gold wins, which is a really great result for content marketing made in Austria! “
Eight gold dice for Territory
Among all gold-winning projects of the year, two were rated so well by the jury that they were also awarded a “Grand Prix”. “The magazine Think:Act by Roland Berger and the B2B content strategy by E-On were rated positively euphorically by the jury “, says Peter Matz, board member and BCM representative of the CMF,” that was without question Grand Prix-worthy “.
New this year: the audience could also vote for their favorite online. The music and health project of the German State Philharmonic Rhineland-Palatinate was very popular with the audience. Despite the diversity of the award winners, some of the submitters were able to rejoice more than once. Above all Territory with eight, Serviceplan with six and C3 Creative Code and Content as well as Axel Springer Solutions with five gold cubes each. The stream, the cases of the audience award candidates and all award winners are available here to read and relive.
“This year we have a particularly large number of different award winners – including small agencies and specialist providers who have really set up outstanding projects,” comments Olaf Wolff, CEO of the CMF. “The BCM has once again demonstrated the enormous breadth and creativity of our industry.” (as)
www.best-of-content-marketing.com
www.content-marketing-forum.com
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