Music stars’ concerts during their global tours, especially after the Corona pandemic, are witnessing a huge audience turnout, and achieving record revenues that now occupy a prominent place in the economic data, while their work and the tourism movement they attract generate large incomes.
Among them is the American star Taylor Swift, whose pre-sales of tickets for the film that was filmed during the first part of her concert tour exceeded $100 million in various parts of the world, a week before the start of its shows on Friday, according to what Agence France-Presse reported from AMC, which is the tally. It already sets a record for the box office revenue for a concert film.
Taylor Swift tour
The high value of advance reservations reflects the amazing success achieved by Taylor Swift’s Eras Tour itself, as the total revenues of her tour may exceed one billion dollars when it ends at the end of 2024 for the first time in the history of music, according to American estimates.
Polestar magazine, which specializes in live arts, expected the tour’s concert revenue to reach about $1.9 billion.
Part of attending Eras tour
American economy
In early September, the head of the US Federal Reserve in New York, John Williams, revealed that what he described as the Taylor Swift factor had contributed to stimulating the US economy in recent months, because people were spending on parties and hotels, and all of this constituted a major phenomenon.
Last May, Philadelphia hotels in Pennsylvania achieved their highest revenues since the beginning of the Corona pandemic, thanks in large part to the influx of visitors to Taylor Swift’s concerts in the city.