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Real estate loans: Bank of Africa goes digital

Bank Of Africa (BOA) announced on Monday the launch of a new online mortgage subscription platform “credithabitat.ma”, in line with its strategy of digitizing banking products and services. It is the first online real estate loan platform, allowing customers, without having to travel, to carry out their simulation, to examine their mortgage application, to receive a commercial offer, to download the supporting documents and to monitor the progress of their credit file, all with personalized assistance provided by the Agence Directe teams at all stages of the online process, the banking group said in a press release.

This new digital journey, which meets the requirements of an increasingly digitalized clientele, offers users several advantages, in particular a simple and fluid customer experience, an instant agreement in principle, the possibility of attaching supporting documents online, without having to to travel, in addition to a route limiting travel to an agency to a single trip at the time of signing the contracts, said the same source.

It also offers transparency in terms of information communicated throughout the journey and remote support in all stages of the journey thanks to the availability of a team of specialized call center advisers 7 days a week from 8 am to 8 pm, adds the press release. This platform allows private, professional and Moroccan clients living abroad (MRE) to subscribe to their mortgage remotely and to benefit from a preferential offer exclusive to this channel, in particular through the free application fees and expert fees.

Through this offer, the group once again confirms its position as a Bank connected to its environment, capable of adapting to the permanent evolution of technologies by offering tailor-made solutions at all times to all the categories of its customers, concludes the press release.

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