In Niort and the surrounding area, real estate agents have set up an association to defend their profession, which they consider to be a victim “of uberization” with the proliferation of agents, advisers or real estate coaches. They are 21 agencies* grouped within “100% real estate agents”. “What we see today is a trivialization of our profession as we saw with the taxi war some time ago, today we come to recruit teachers who are not teachers, everyone does everyone’s job and that worries us a little”explains Annie Mallereau, manager of the Proust Immobilier agency and secretary of the association.
It is important that the consumer knows who he is dealing with
It’s about “to assert our difference”, insists Hervé Peyrard, manager of the Sainte-Marthe agency and president of the association. He pursues : “We want people to understand that when they see a sign for sale it may be an agent who does not have the same skills as a real estate agent. It is important that the consumer knows who he is dealing with”.
Real estate agents must have a business card which they obtain as a result of training or ten years of experience. “The agents just have to join a network and pay a membership fee. We regularly come across people who are agents today and who last week were childminders or managers at the hospital”says Hervé Peyrard. “We call them door openers” because they have no right to draft the compromise. And the risk for the consumer estimates the real estate agent “it’s to be badly advised, to have people who don’t know the job in the legal, technical sense while paying the same price, or even more expensive”.
* These 21 agencies are: 203 Immobilier, 4% Immobilier, ABIE, Alleaud, AMI, Arthur Immobilier, Atlas Immobilier, Agence Deschamps, Cabinet Dieumeugard, Envie d’Immo, Guy Hocquet, Agence des Halles, Immovert, La Clé de chez vous , The New Address, Orangerie Agency, Orpi, Pigeau Real Estate Consulting, Proust Agency, Sainte-Marthe Agency, Team Immo.
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