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In Africa, the alcoholic beverages market shows significant development potential. With growing middle-class incomes, demand is on the rise for several industry segments.
In 2021, South Africa, Nigeria and Ivory Coast remained the biggest African champagne importers. This is what the latest report published by the Interprofessional Committee for Champagne Wine (CIVC or Champagne Committee) indicates.
In detail, South Africa has maintained its leading position on the continent with approximately 1 million 75 cl bottles for a value of 27.5 million euros. This volume is up about 62% and marks a new record for the Rainbow Nation which is the 20th largest market in the world for French sparkling wine.
For his part, in Nigeria, his runner-up in the standings and 24th world importer, purchases jumped by nearly 84% to reach 559,088 bottles valued at 21.3 million euros. For its part, Côte d’Ivoire absorbed 645,917 bottles for a total cost of 12.7 million euros. In the French-speaking country which occupies the 33th global rank, purchases were also up 61% year-on-year.
Alongside this trio, whose purchases were dynamic in 2021, other nations on the continent recorded significant increases in their purchases of the drink. Mauritius thus experienced an increase of more than 100% of its imports to 60,362 bottles ($1 million).
Similarly, the DRC saw its purchases stand at 301,255 bottles, more than double the stock for the year 2020 (129,867 bottles). This country is also the 4th largest African importer of champagne and the first in Central Africa. This region is also home to the 5th African buyer of the beverage represented by Cameroon, as well as the 8th et 10th importers, respectively Congo and Gabon.
It should also be noted that in West Africa, Togo is the 3th importer of champagne with 208,675 bottles (4.4 million euros) ahead of Ghana (147,228), Burkina Faso (140,250 bottles) and Benin (110,319).
2021 ranking of African countries according to the VICC
Rank (Africa) | Pays | World rank |
1 | South Africa | 20 |
2 | Nigeria | 24 |
3 | Ivory Coast | 33 |
4 | RDC | 41 |
5 | Cameroon | 44 |
6 | Togo | 51 |
7 | Ghana | 55 |
8 | Congo | 60 |
9 | Burkina Faso | 61 |
10 | Gabon | 67 |
11 | Benign | 71 |
12 | Morocco | 75 |
13 | Rwanda | 89 |
14 | Senegal | 94 |
15 | Maurice | 96 |
16 | Tanzania | 99 |
17 | Angola | 101 |
18 | Seychelles | 106 |
19 | Kenya | 107 |
20 | Ethiopia | 111 |
21 | Equatorial Guinea | 114 |
22 | Mali | 117 |
23 | Guinea | 127 |
24 | Egypt | 131 |
25 | Central African Republic | 138 |
26 | Sierra Leone | 142 |
27 | Algeria | 143 |
28 | Niger | 145 |
29 | Burundi | 149 |
30 | Madagascar | 154 |
31 | Tunisia | 156 |
32 | Djibouti | 159 |
33 | Chad | 162 |
34 | Liberia | 168 |
35 | Mauritania | 171 |
36 | Zambia | 172 |
37 | Uganda | 176 |
38 | Comoros | 184 |
39 | Cape Verde | 189 |
40 | Mozambique | 192 |
41 | Sao Tome and Principe | 194 |
(Ecofin Agency)