quarterly figures
Make-up instead of a mask: Douglas is growing thanks to the relaxation of the corona virus
The logo of the Douglas perfumery chain is above the entrance area of a branch. photo
© Daniel Karmann/dpa/archive image
Because people are wearing far fewer corona masks and there are more celebrations again, the Douglas perfumery chain is growing strongly. The company announced on Friday that sales had increased by 11.5 percent to 1.44 billion euros in the last quarter of last year. Lipsticks and make-up were growth drivers, but perfumes were also in demand. The increased demand can be explained by the fact that people are putting on more make-up than they used to – i.e. in times when the appearance was less important due to a lack of places to go out and masks. The Düsseldorf group has around 18,000 employees.
Because people are wearing far fewer corona masks and there are more celebrations again, the Douglas perfumery chain is growing strongly. The company announced on Friday that sales had increased by 11.5 percent to 1.44 billion euros in the last quarter of last year. Lipsticks and make-up were growth drivers, but perfumes were also in demand. The increased demand can be explained by the fact that people are putting on more make-up than they used to – i.e. in times when the appearance was less important due to a lack of places to go out and masks. The Düsseldorf group has around 18,000 employees.
On a like-for-like basis – i.e. excluding changes in the branch network – the sales increase in the final quarter was as much as 13.4 percent. The operating result (adjusted Ebitda) climbed by 19.7 percent to 308.1 million euros. Net income soared 79.3 percent to 126.7 million euros – this disproportionate increase was partly due to a tax effect.
“Douglas had an outstanding Christmas quarter despite the volatile environment,” said CEO Sander van der Laan. Both in branches and in the online business have increased. Almost a third of the group’s turnover comes from sales over the Internet. The Douglas fiscal year begins in October. The figures now presented are therefore for the first quarter of the 2022/23 financial year.
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