“I am very pleased that Quantcast is now opening a location in Berlin in addition to the existing developer hubs in San Francisco, Seattle, Dublin and London,” says Sara Sihelnik, DACH boss at Quantcast. “The new developer hub in Berlin provides our software engineers with the infrastructure and connectivity they need to take Quantcast’s technology to the next level. This shows that the German-speaking region is of great importance for Quantcast,” Sihelnik continues.
Quantcast provides the advertising industry with an audience insights and advertising platform powered by a patented AI and machine learning engine. On the one hand, it allows media to understand and enlarge their target group, and on the other hand, advertisers can address these target groups. The company is active worldwide and employs around 600 people. In the DACH region, the platform can be used in self-service.
The goal of the new Berlin location is to understand the needs of “internal stakeholders” and develop software to provide new tools and automate workflows, according to the official release. To do this, the developers would work closely with other teams from the engineering, product and corporate technology departments.
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