A glass of complete protein before walking
(Photo = Harim, a general food company in Iksan)
The ‘Hangang Night Walk 42K’, which was held on the 5th at Yeouido Hangang Park Green Water Square in Seoul, is a unique race to enjoy the night view of the Han River while walking on three courses of 15K, 22K, and 42K. It is so popular that tickets are sold out in advance every year, as you can enjoy the colorful scenery of the Han River all night and get the effect of exercise.
On this day, from 4:00 PM, Harim offered participants ‘P-Plus Protein Plus’ and ‘P-Plus Chicken Breast Protein Bar’, a powder product made from isolated chicken breast protein (ICBP) with half the fat and four times the protein content of chicken breast raw material. was provided free of charge.
‘Pplus Protein Plus’ is a product designed to balance three types of complex proteins, including chicken breast protein isolated and extracted from chicken breast with Harim’s proprietary technology, concentrated whey protein powder, and vegetable isolate soybean protein. ‘Pplus Protein Plus’ is a complete protein product that contains all 9 essential amino acids that are not synthesized in the body and must be consumed as food. ), it is a health functional food that considers muscle, bone, and normal immune function by design.
At the site, an experience pack consisting of two ‘Pplus Protein Plus’ powder sticks (19g) was provided. It is a product that can consume 20g of protein by mixing it with 150-200ml of water and drinking it, so many participants tried drinking it right away. It has a savory and rich grain latte taste with domestic grains, and if you make it into a shake with milk or soy milk, the savory taste doubles.
Harim provided protein bars not only at the starting point but also at the stopping point for the participants of the longest course, 42km, to cheer them on for the finish. ‘Pplus Chicken Breast Protein Bar’ is a product that can consume 12g of protein per piece by adding isolated chicken breast protein to a snack made of healthy berries and nuts.
Before departure, Harim played a ‘stepper game’ that was good for lightly warming up and gave away prizes, which was well-received.
“It was an opportunity to directly inform consumers about P+ products that can easily and deliciously consume high-purity chicken breast protein anytime, anywhere,” said Harim Pplus marketing manager. We plan to increase it,” he said.
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Copyright © Shina Ilbo Unauthorized reproduction and redistribution prohibited
2023-08-07 04:40:12
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