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PlayStation Studios does not participate in the “arms race”

Microsoft In recent years he has invested heavily in his creative teams and for a lot of money he has bought a lot of studios. The last acquisition of the American company was ZeniMax Media and Bethesda for $ 7.5 billionwhich expanded Xbox Game Studios from 15 to 23 studios. Opposite them Sony bought a studio in 2019 Insomniac Games for $ 229 million today announced acquisition of a Finnish studio Housemarque.

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Hermen Hulst, head of PlayStation Studios, said on that occasion despite the purchase of Housemarque, Sony is not trying to compete with Microsoft. Hulst denied that Sony would participate in the “arms race” with Microsoft. Instead of a hasty purchase, he invests in teams he knows and knows what to expect from them.

“We choose very carefully the developers we will bring to us. Our last acquisition was Insomniac [za 229 milionů dolarů v roce 2019] and this acquisition turned out very well. We are always looking for people who share similar values, have similar creative ambitions and work well with our team so that we can continue to invest in them and help them grow as creators. It’s not like we go and shop randomly, “ Hulst said in an interview with GQ.

“These are very, very targeted acquisitions of teams that we know well. Our group of developers for external creators worked well with Housemarque technically, in terms of development, and even creatively, “ added the head of PlayStation Studios, adding that it was for these reasons that the purchase of Housemarque made sense for them.

Negotiations for the acquisition began last year, but both companies preferred to complete the game Returnal and only then did they talk about the future. At the end of the interview, Hermen Hulst pointed out that everything had been going on for several months. Due to the ongoing pandemic, all negotiations took place exclusively on Zoom.

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Sony intends to invest more money in Housemarque and expand the Finnish studio. According to CEO Housemarque, Returnal should hint at another title. Ilari Kuittinen is convinced of creating a great gaming and unforgettable experience.

Japan’s PlayStation division posted a bad picture on the official blog and social media that mentioned Housemarque’s acquisition akvizici Bluepoint Games, the authors of a number of remasters, including Demon’s Souls for the PlayStation 5. Here, too, buying a studio would make sense.


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