PIV tied up with PHOTOPIA Hamburg

After the end of photokina last year, the Photo Industry Association (PIV) found a new event platform with PHOTOPIA Hamburg.

With the Photo Industry Association (PIV), the festival for photography and videography, which is due to take place for the first time from September 23 to 26, 2021, has another strong partner on board. The four-day live event at the Hamburg Exhibition Center and throughout the city will bring together photo enthusiasts from all over the world under the motto “Share your vision” and introduce them to groundbreaking changes and trends in the imaging industry.

PHOTOPIA offers an exciting environment

“PHOTOPIA Hamburg warmly welcomes the Photo Industry Association! We are pleased about so much encouragement from the industry, now also from the official side. With the PIV and other partners such as Online Marketing Rockstars or the Reeperbahn Festival, which is taking place at the same time, we will create an unmistakable event in the Hanseatic city where established and emerging players in the imaging industry can experience their products in an exciting environment, “says Bernd Aufderheide, CEO of Hamburg Messe und Congress GmbH.

PIV is committed to PHOTOPIA Hamburg

“We believe the photography industry is ready to break new ground. PHOTOPIA Hamburg offers a great platform for this. Apart from the new event format, PHOTOPIA impresses with an innovative and promising concept that will combine professional exchange, networking and enthusiasm for new technologies and digital solutions with an exciting consumer experience in the long term, ”says PIV CEO Kai Hillebrandt .

The PIV is completely convinced of the success of the PHOTOPIA. The fact that Hamburg Messe can do “Photo” has already been demonstrated with Fotohaven Hamburg as part of “oohh! – The FreizeitWelten at Hamburg Messe” demonstrated.

PIV boss Kai Hillebrandt said: “Hamburg is a media metropolis and, with numerous galleries and institutions such as the Kunsthalle, the Elbphilharmonie or the Deichtorhallen, the venue for top-class art and photography. We will support PHOTOPIA Hamburg with all our strength and actively shape it. “

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