Ford Ranger Achieves Top Safety Rating in Latin NCAP Crash Tests
in a recent round of safety evaluations conducted by Latin NCAP, the Ford Ranger, a pickup truck manufactured in Argentina, has emerged as one of the safest vehicles on the market, earning the highest possible rating in crash tests.
The December 2024 results from Latin NCAP revealed that the Ford Ranger, produced in Pacheco, Buenos Aires, secured an impressive 93.1% protection rating for adult occupants, 89.8% for child occupants, 74.7% for pedestrian safety, and 92% for safety assistance systems. these scores highlight the vehicle’s robust performance across various safety metrics.
During the tests,the Ford Ranger demonstrated a stable structure and foot area in frontal impacts,along with adequate protection in side impacts. However, the protection against whiplash for adult necks was noted as marginal. These findings underscore the vehicle’s commitment to safety without compromising on performance.
The Ford Ranger’s five-star rating,the highest possible score,is attributed to its complete safety features. The vehicle is equipped with seven airbags (including two frontal, two chest, two curtain, and one knee airbag), stability and traction controls, a lane-keeping system, adaptive cruise control, electronic descent control, hill start assist, a braking assistant, an audible and visual collision warning system, and a driver fatigue detector, among other advanced safety technologies.
The president of the Latin NCAP Board of Directors emphasized, “ford Ranger’s Five-Star Rating Shows How Manufacturers Can Put Safety First and achieve acceptable protection performance even in competitive segments such as mid-size pickups.”
Alejandro Furas, the general secretary of Latin NCAP, also congratulated Ford, stating, “congratulations to Ford for joining the five-star midsize pickup club from Latin NCAP under stricter protocol, along with the recently evaluated Mitsubishi L200/Triton.”
The Ford Ranger’s impressive safety performance not only sets a new standard for mid-size pickups but also reinforces Ford’s commitment to prioritizing safety in their vehicle designs. With its advanced safety features and top-tier crash test results, the Ford Ranger is poised to continue its success in the competitive automotive market.
For U.S. readers, the Ford Ranger’s success in Latin America serves as a reminder of the global standards for vehicle safety. As safety regulations and consumer expectations continue to evolve,manufacturers like Ford are leading the way in ensuring that their vehicles meet and exceed these benchmarks.
the Ford Ranger’s five-star rating from Latin NCAP is a testament to its robust safety features and commitment to protecting both drivers and passengers. As the automotive industry moves towards more stringent safety protocols, the Ford Ranger stands as a shining example of what can be achieved when safety is a top priority.
Ford Cuts Prices in Response to New Tax Policy,Making Rangers More Affordable
In a strategic move to stay competitive amid recent government announcements regarding the PAIS tax,Ford has decided to reduce the prices of its vehicle lineup by approximately 1%. this adjustment positions the popular mid-size pickup truck, the Ford Ranger, at more attractive price points for consumers.
The PAIS tax, a new policy aimed at certain luxury goods, has prompted several automotive companies to reassess their pricing strategies. Ford, however, has taken the lead by proactively lowering its prices to ensure its vehicles remain accessible to a broader audience. The price reduction is notably notable for the Ranger, a staple in the mid-size pickup segment.
Ford Ranger: A Competitive Edge in the Mid-Size Pickup Market
The Ford Ranger, known for its durability and versatility, now boasts updated pricing that reflects Ford’s commitment to meeting market demands. According to Ford representatives, the decision to lower prices was driven by the desire to “stay ahead of the competition and provide value to our customers.”
“We believe this adjustment will make our vehicles more appealing to a wider range of buyers,especially in the current economic climate.”
Ford Spokesperson
The price reduction is estimated to be around 1% across Ford’s portfolio, with the Ranger seeing some of the most significant benefits. This move not only enhances the truck’s affordability but also solidifies its position as a top contender in the mid-size pickup market.
Implications for the Automotive Industry
Ford’s proactive pricing strategy underscores the competitive nature of the automotive industry, particularly in response to new tax policies.By adjusting prices ahead of competitors, Ford aims to capture a larger market share and maintain its reputation as a customer-focused brand.
industry analysts suggest that other manufacturers may follow suit, as the PAIS tax continues to influence consumer purchasing decisions. Ford’s early move could set a precedent for how companies navigate similar challenges in the future.
For consumers, the price reduction offers an opportunity to invest in a reliable and versatile vehicle at a more favorable cost. The Ford Ranger’s updated pricing is expected to attract both new and returning customers, further bolstering Ford’s market presence.
As the automotive landscape continues to evolve,Ford’s strategic pricing adjustments highlight the company’s adaptability and commitment to delivering value to its customers.
Conclusion
Ford’s decision to lower prices in response to the PAIS tax demonstrates the company’s forward-thinking approach to market dynamics. With the Ford Ranger now more affordable,consumers have even more reasons to consider this iconic pickup truck as their next vehicle purchase.