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Perla Création: The Rising Fame of a Passionate Jeweler in Grenoble

Cannes Festival, TV sets, Fashion Week… Slowly, but gently, the Perla Création brand established in Grenoble is gaining notoriety with its creations around freshwater pearls and semi-precious stones. A timeless pearl that can be revisited endlessly. Meeting with a passionate jeweler to discover her world.

How do you stand out from other brands that work with this gem?

Perla Creation : Each person who wears my jewelry wears a unique piece because each pearl has a different shape (round, pear-shaped, striated, drop-shaped, etc.). I work on them to personalize them in order to make original creations. Also, they are made in a very limited edition. At Perla Création, we come to look for a unique piece of jewelry.

What is the starting point for each of your creations?

I draw inspiration from my travels…At the moment, I have a preference for sapphire and it feeds my imagination.

Finally, what is a beautiful pearl?

In my eyes, the beauty lies in the mother-of-pearl, the luster, together they exude magnetism.

Why does the pearl remain timeless?

I think it’s because it represents purity and sincerity. Sincerity in intention. We often give pearls to people we love very much.

© Perla Creation

You also work with precious stones, but want to remain affordable: how do you achieve this delicate balance?

I do not use suppliers by sourcing pearls directly from the source. As for the stones, I work with a gemologist.

From your stronghold in Grenoble, Perla Création manages to attract a varied clientele and even reach public figures. How did you emerge from anonymity?

Thanks to my digital strategy, I managed to attract media personalities like the actress Géraldine Maillet, the singer Slimane, Miss France or, more recently, the singer Krn who wears my jewelry in her last two clips viral.

I also salute my wonderful public relations team who do incredible work. Recently, I was able to present my creations to designer Olivier Rousteing, a man who is difficult to access…

Perla Creation © Signature

What are your bestsellers in particular?

The amethyst necklace and the Cléa bracelet as well as the Diam’s collection.

Any plans for this school year?

We work with leading brands for capsule collections and, soon, I am setting up shop in a Parisian department store…Finally in 2024, I am opening my first boutiques in Dubai and New York.

For further :

Perla Creation

1 rue de Sault

38000 Grenoble

www.perla-creation.com

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2023-09-10 19:16:36
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