Patrick Kicken: NPO Radio 2 is expertly killing itself and that is an excellent factor – Spreekbuis.nl

[BLOG] It ought to be very clear that I’ve been standing right here for years in opposition to NPOs which might be too business, particularly within the discipline of radio. Excluding NPO Radio 1 and 4, they’re actually simply doing what the business corporations are already doing and that’s with the advantages of an enormous bag of subsidies and a significantly better FM bundle. It’s all the time good to see that this luxurious scenario signifies that many errors (newcomers) may be made as a result of they get away with it due to these advantages. Luckily, the cracks within the ceiling at NPO Radio 2 have been changing into clear for a while: the station has misplaced 2.6% of market share in a single 12 months and was lately taken over by Qmusic because the market chief. How does that truly occur?

One skilled after one other leaves NPO Radio 2. It began when Rob Stenders left for Radio Veronica. Observe Rick van Velthuysen. Then Giel Beelen left on sabbatical. Adopted by Wouter van der Goes and Frank van ‘t Hof. Stefan Stasse left the FM band. There are already six. Now Gijs Staverman is transferring to Radio 10 and will likely be adopted by Paul Rabbering, a wonderful water service however particularly a voice over. His vacant hours are crammed by Hart van Nederland presenter Evelien de Bruijn, who, partly due to her husband, former 3FM station coordinator Paul van der Lugt, has returned to the general public from after the position of assistant / newsreader at Ekdom in de. Morag. So that you see it would not matter when you work for business or public broadcasting, so long as you already know sufficient folks and have an excellent humorousness, you’ll find yourself someplace, even throughout necessary hours in the course of the ​day, Friday, Saturday and Sunday. from 2 pm Additionally good Friday afternoon: two girls in a row, how hip do you need to be? It was additionally very profitable at 3FM on the time.

In Flanders, you may be requested about your diplomas within the discipline of media at their nationwide public channel Studio Brussels. Did you examine journalism? Have you ever taken any additional programs or coaching in interview or presentation methods? What books have you ever learn concerning the radio occupation? Not at NPO radio. Then we all know us, you’ll fall in with the group of previous acquaintances. And that is the place the actual drawback is available in. It might be a aid if radio was simply made just a little extra clever with public cash, in order that it would not be just like the stations that must earn a lot cash and due to this fact give a rating to the viewers. Not a photograph/dialog/sport/sidewalk/chortle with the newsreader, however a dialog from which you be taught one thing. Not these everlasting Wikipedia information concerning the music, however a presenter who’s simply as unique, who needs to be himself and the place you hear that he truly has one thing to say as a substitute of simply the free connection between the music to be clean

Talking of which: that’s certainly an issue at NPO Radio 2. The music. Nearly completely classics, not often something strikingly new. And it’s important to wait to see what you get, a change of fashion each two hours: one needs a guitar, the opposite would not. A sequence of applications. With the identical boring sport day-after-day in the course of the morning drive, little or no responds to present occasions and Ruud de Wild within the night who clearly doesn’t really feel this fashion anymore and throws his hat to him. The person figures present that each the morning and night reveals of NPO Radio 2 are steadily declining. However that is okay. Possibly in some unspecified time in the future, even on the prime of NPO, it is going to be realized that issues may be executed in a different way: have a look at the international locations round us and even America, what NPR is doing that. Public radio would not must be boring, however this lame kind of pop radio play is getting redundant. Faucet into an viewers not served by advertisements, the radio listener who would not need information, jokes and video games however an excellent story, fascinating concepts, discussions and knowledge. In any other case, these listeners will instantly depart for podcast territory and, along with 3FM, you can too shut your NPO Radio 2 present quickly.

Patrick Kicken