(Credits: Pascal Kerouche)
Pascal Kerouche
Pascal Kerouche should now be known to every German rap fan. At least everyone who follows the scene even halfway has already seen some of his work. For years he has been one of the most successful and at the same time most productive photographers on the scene.
At a young age he went to New York, where he made contact with various personalities from the rap and gangster scene and began his career as a photographer. At some point he met Gzuz and was summarily invited by him to shoot a video – since then he has been the official photographer of the 187 street gang.
Pretty much every photo that can be seen on the Hamburg social media channels comes from him. In addition to his work for the 187 Strassengange, Kerouche is also in demand in the advertising industry. He shot commercials for Fila, Snipes, Nike and Jägermeister, among others. He also photographed world-famous stars such as Rita Ora, Snoop Dogg, Lewis Hamilton, Neymar, Steve Aoki, Wiz Khalifa and many more.
„A Friendly Reminder“
Now Pascal Kerouche has announced his third book. In it he provides previously unseen images and background stories from his travels around the world. At the start of the promotional phase, the man from Hamburg released a few promotional videos today – and got particularly prominent support in the process.
Snoop Dogg and DJ Khaled contributed to the clips. Kerouche has been close friends with Snoop Dogg for many years, which is why he even kicks a few bars for the book in his promo clip. Watch the clip with Snoop Dogg below. Here you can Pre-order A Friendly Reminder.
Official description of the book
“With “A Friendly Reminder” Pascal Kerouche is entering the third round of his illustrated book journey. It continues seamlessly and starts exactly where “Zwei Null Eins Sieben” left off – at the cover shoot for Gzuz’s album Wolke 7. From there it continues through the country with the 187 Strassengange, into the photo studio with David Beckham LA to DJ Khaled, and more. In addition, he closely accompanies the creation process of palm trees made of plastic 2, hangs out at countless festivals and, of course, always has his camera with him.”
Here you can see the teaser
