Hundreds of people are trapped on the roof of the burning building. It reports South China Morning Post.
According to the newspaper, a large fire has hit the 38-storey building.
Dozens must be trapped in restaurants in the building.
The fire started at 12.37, local time.
The skyscraper, which is both a shopping center and an office building, must have been full of people.
Due to renovations, all the shops in the mall at the bottom of the building were closed, but it was lunchtime and the restaurants on the 7th to 13th floors were full of people.
In addition, there were people in the offices between the 14th and 38th floors.
Severe fire
Firefighters use a ladder to retrieve people from an open area on the sixth floor.
According to police, around 100 people have been evacuated to an open area on the sixth floor.
At least seven people who have been rescued are being treated for smoke poisoning.