Last week, American civil society organizations, including the Anti-Defamation League (ADL) and the National Association for the Advancement of Colored People (NAACP), called on companies to boycott Facebook in July.
The movement, dubbed #StopHateForProfit (“No to hate for profits”), accuses the company of not doing enough to moderate hate content and disinformation on its social networks Facebook and Instagram.
Without referring specifically to the boycott movement, Facebook CEO Mark Zuckerberg announced Friday that his company is tightening up certain aspects of its moderation policy.
Advertisements that claim that people of certain genders, origins, ethnicities, nationalities or sexual orientation pose a threat to the safety or health of others will now be prohibited. Warnings will also be posted to problematic publications that are left online.
These measures were probably insufficient in the eyes of the companies participating in #StopHateForProfit, because none of them reversed their decision.
Zuckerberg loses 7 billion
Facebook’s stock also fell 8.3% on Friday, melting the company’s market value by more than US $ 56 billion, according to Bloomberg.
Still according to the media specializing in the economy, Mark Zuckerberg’s fortune fell from $ 89.5 billion to $ 82.3 billion, a decrease of about $ 7.2 billion. The big boss of Facebook is now the fourth richest person in the world, behind Jeff Bezos, Bill Gates and Bernard Arnault.