Outdoor industry: Schöffel reorganizes marketing management – HORIZONT

Stefan Ostertag gets a new role at Schöffel

Schöffel has decided to change the management structure of the company. The Schwabmünchner sports goods retailer will bring together the digital business and marketing teams starting next month. Who takes on which tasks.

With the new structure, Schöffel intends to establish even more direct relationships with customers. With this, the family company wants to increase its clout i