December 19, 2022 at Challenger Room 2, Challenger Building IMPACT Exhibition and Convention Center, Muang Thong ThaniPrayut Chan-o-cha Prime Minister and Defense Minister with Ms. Naraporn Chan-ocha, wife, presided over the opening ceremony OTOP City 2022 under the theme “Giving Happiness from Wisdom Conveying the Handicraft Value of the Thai People” Between 17-25 December 2022 at Challenger 1-3, Impact Muang Thong Thani.
with Don Pramudwinai, Deputy Prime Minister and Minister of Foreign Affairs, Gen. Anupong Paochinda, Minister of Interior, Chaiwut Thanakmanusorn, Minister of Economy and Digital Society, Songsak Thongsri Minister of Interior Mr. Suthipong Julcharoen, Permanent Secretary of the Ministry of ‘Home President of the National Council of Women under the Royal Patronage of HM The Queen and President of the Home Housewives Association; The event was attended by Interior Ministry executives, ambassadors and relevant officials.
The Prime Minister and his wife visited the exhibition in honor of HM the King and HM the Queen. “Kak Kong Chai Phrai, OTOP City, Chaturawithi by Thai Wisdom” and listen to the report Event Objectives that the government attaches importance to job creation, career creation, income generation for people Expand and support One Tambon project One Product (OTOP) and OTOP products are developed and updated by developing manufacturers, entrepreneurs, updating product quality standards. Increase marketing channels to be broader and more advanced as well as facilitate people’s access to sources of finance. There is promotion and development to help improve people’s quality of life. and traders help generate income Build a strong basic economy of the country.
Subsequently, the Prime Minister opened the OTOP City 2022 event, stating that the OTOP product and product sales exhibitions were held continuously every year. which has gradually improved Both in terms of modern products There is more technology used in production. There is marketing that can reach customers more effectively. In addition, each product has a story and clearly displays the identity, lifestyle and wisdom of each area.
from OTOP products which have been developed for a long time since the reign of Queen Sirikit The Queen Her Royal Highness Princess Maha Chakri Sirindhorn Through the arts and crafts project, which Her Highness helped, visited and started making various products In each area there is more hope to date. and she has continued to hold balance to this day
The Prime Minister said that the production of various OTOP products must take into account the environment. Responsible for using resources appropriately, economically and of greater value. which will play an important role in the continued long-term development Thailand is the center of ASEAN and a destination for foreign investment trade. that from the meeting and discussion at various meetings both within the country Meeting with ambassadors and heads of state Everyone admires Thailand very much. Stating that the government focuses on the development of the grassroots economy. taking into account the people in all regions of the country that each region has a different variety Therefore, it is necessary to research and use as much as possible with caution in the use of limited resources.
The Prime Minister reiterated the improvement in product development. modern have an interesting story. And taking into account the needs of the market, the most important thing is to listen to the voice of consumers, and their satisfaction is important. In the recent APEC meeting, OTOP products also played a role in disseminating Thai wisdom heritage to foreigners to recognize the potential of Thai people in creating quality and standardized local handicrafts. as well as being unique in each region, including the South, North, Central and Northeast. It also affects all the leaders of the countries participating in the meeting.
The Prime Minister stressed that the government is ready to continue to promote it by commissioning government agencies and all stakeholders to support and develop the products of Thai wisdom to further reach the international level. Ready together, the Prime Minister calls on everyone to participate in OTOP City 2022 and expresses its gratitude to all stakeholders, both government and private sector. who have supported and guided the products of the Thai people With commitment, determination and dedication, as well as wishing the event to be successful in accordance with its objectives.
In this event There are exhibitions and sales of more than 2,000 booths, more than 20,000 OTOP products, and there are promotional activities including music performances, cultural performances of various regions. Organizing golden moments, activities, prizes every day However, sales at OTOP City 2022 are expected to be at least 500 million baht.
