Oswald the Lucky Rabbit returns from Walt Disney Animation Studios as protagonist of a new short filmwith the same name, 95 years after its first appearance on the occasion of Disney Company Centennial Celebration.
The new short film, directed by the animator of films such as “Pocahontas” (1995) or “Fantasy 2000” (1999), among others, Eric Goldberg, and produced by the Emmy winner for “Patrol Landing”Dorothy McKim, stand up Available now on Disney’s social channels and which you can see below:
In addition to this animated short, the company also released a filter for Oswald’s Snapchat social networkin which it allows users of the platform to interact with the protagonist through augmented reality technology.
Oswald is regarded as Walt Disney’s first animated star and one of the first characters in animation history to display a unique personality. Walt Disney first introduced it to viewers in 1927 with the short film “A Chariot in Peril” (“Problems with shopping cart”).
https://www.youtube.com/watch?v=vR8DpNkFkg8
Walt Disney and his animation team they created a total of 26 Oswald shorts through the late summer of 1928the same year he lost the rights to the rabbit.
In 2006, Disney CEO Bob Iger struck a deal with NBC/Universal allowing famed sportscaster Al Michaels to sign a contract with NBC. in exchange for Oswald’s return to his original home. Since then, the bunny has appeared in various video games and Disney theme parks around the world.
Writing (Agencies)
