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OPPO Brand Director Shinichi Kurokawa to Change Jobs in February, Affecting the Next Reno9 A?

OPPO brand director who was involved in product development at the presentation of Oppo’s main product “OPPO Reno7 A”Mr. Shinichi Kurokawais from Ogre JapanJob changeI understand that it was done.

Former brand director Kurokawa often appears at OPPO recitals and events, and changes in Oppo’s policy are expected in the future.

OPPO brand director to change jobs in February

Former director Kurokawa’s job change is called a business-specific SNS「Linkedin」I found out from the fact that Mr. Shinichi Kurokawa’s profile was updated.

According to the work history posted by Mr. Kurokawa on Linkedin, Mr. Kurokawa was appointed brand director of OPPO Japan in September 2021, and one year and six months later, in February this year.retirementIt means that it was done.

In the same month, a French oil manufacturer“Motul”It is posted that he moved to and became a marketing director.

Mr. Kurokawa held in June 2022“OPPO 2022 New Product Presentation”and acted as a narrator in the video released by OPPO before the announcement of Reno7 A.

In addition, Oppo is currently listed as a brand, such as being able to answer in interviews that the OPPO Reno7 A is a model that can be used for a long time.A new policy of “longevity”was launched.

Mr. Kurokawa at OPPO 2022 new product launch

Possibility of affecting the direction of the next Reno9 A

The retirement of Mr. Kurokawa, who seems to have been involved in model development, such as giving a presentation at the OPPO Reno7 A presentation, will be the model of OPPO Reno9 A (tentative name), which will be the successor to Reno7 A.directionalitymay also be affected.

Reno7 A“Tokimechi, long-lasting”, and developed a new character called Nagamotti. In addition, it is equipped with a new system deterioration prevention function.long lasting smartphoneWe pursued a strategy of

The Reno7 A has been very popular since its release, and it is expected that the successor will retain the same long-lasting concept.

The successive models that have been released so far have used catchphrases such as “smartphone with plenty of room” and “5G smartphone that you want to be chosen for its camera.”

If it is the same as usual, the latest model released from May to June, HayakumoConcerned about the direction of the new modelis.

Related article: OPPO’s managing director uses smartphone “OPPO A5 2020” 3 years ago

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Source: Linkedin

Image source 1: OPPO 2022 New Product Presentation-YouTube

Image source 2: Your voice becomes the new OPPO. -YouTube

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