Cars with this emblem will be produced in 2024
The new logo retains the traditional lightning in a circle, which appeared back in the 1930s on Opel Blitz (“Lightning”) trucks. Compared to the current logo, the new graphics are lighter and sleeker: the lightning has become sharper, and the circle, which has become thinner, no longer touches it. Zigzag halves are separate elements with a gap between them.
Lightning in a modern context played as a reference to electric vehicles, but it turns out that the new logo has another meaning.
Opel representatives note that the lightning is stylized as compass needles, and this is now an important symbol for the company. Like, the crosshairs, symbolizing the compass, are key design elements of the front and rear parts of the body, as well as the interior of the new Opel models.
The debut of the first car with the new logo will take place in September at the IAA Mobility Motor Show in Munich.
Recall that Opel is one of the oldest automotive companies in the world, and its emblem has changed dozens of times. From these variations, you can study the history of logo design – you can see what fonts, graphic techniques and compositional features were in use at one time or another. Auto Mail.ru talks about the evolution of the logo of the German company in the material “How the Opel logo has changed.”
2023-06-26 14:09:08
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