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Ford’s popular mid-range model, the Mondeo, is the latest victim of the company’s decision to distance itself from cars. Ford, on the other hand, will continue to assemble the large S-Max and Galaxy minivans. The carmaker announced that the plant in Valencia will be converted to produce electric cars, and thus will stop the assembly of one of the most iconic European cars in the last 30 years – Mondeo, reports “24 hours“.
More than 5 million Mondeos have been produced since 1993. The suspension of the model is due to the “evolution in demand” of customers in Europe, namely the advent of crossovers. In 2020, 39% of Ford’s car sales are SUVs and crossovers, eight percent more than in 2019. The brand will therefore focus on its SUV models.
In 2020, the company renewed the Kuga, then launched the big Explorer for the first time on the Old Continent. Next comes the electric Mustang Mach-E, another SUV and another purely electric model.
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