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On Instagram, Selena Gomez reaches a new milestone with over 400 million followers.

March 21, 2023 – Editorial Office Radio Hamburg

Hailey Bieber and Kailey Jenner’s online diss has now pushed Selena Gomez to the top of the list of female Instagram stars.

Due to Kylie Jenner teasing Selena Gomez with Hailey Bieber, Jenner lost several followers, which is why Selena was able to overtake her. Only football star Christiano Ronaldo and Lionel Messi would have to be overtaken to be the top 1. But that doesn’t turn out to be that easy. Ronaldo shines with his proud 563 million and Messi with 443 million. However, she has already left stars like Ariana Grande (361 million) behind. Kim Kardashian (349 million) and Beyonce (301 million) also have fewer followers. To this mega success, Selena wrote: I wish I could hug all 400 million of you. One fan commented, “Selena Gomez for President.” Another fan spoke of a deserved success.

What led to this success?

According to social media experts, Selena Gomez provides insights into her private life, but also presents photos from professional photographers, but also likes to show snapshots from private life and parties. This varied mix is ​​well received by the fans and marks their great success on Instagram. Through the private posts with her family, the star appears very approachable, which means she can win many followers for herself. This also helps her to be a “identification figure of Generation Z.” Equally large brand collaborations make Selena Gomez so successful. Recently, the argument with Hailey Bieber is the decisive factor for the follower boom on Instagram. Kailey Jenner pulled over Selena Gomez’s eyebrows that were overly “laminated” during a beauty treatment. Jenner captions Selena Gomez’s post, ‘That was an accident’? and thus missed a huge dig.

Team handles posts for Instagram

The interesting aspect is that the celebrity comes across as authentic, although they no longer create the posts themselves.

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