NTI Launches ‘Make Nukes History’ Campaign Ahead of 2024 Oscars
The Nuclear Threat Initiative (NTI) has recently launched its powerful and thought-provoking campaign, “Make Nukes History,” ahead of the highly anticipated 2024 Oscars. With the aim of expanding the conversation on nuclear threats, the NTI has chosen the nominated film Oppenheimer as a catalyst for change. This campaign involves various elements such as billboards, an art installation, street posters, and an open letter signed by influential stars, all calling for the cessation of nuclear weapons.
Matthew Modine, a member of Oppenheimer’s cast, emphasizes the importance of educating individuals about the devastating power of nuclear weapons. He believes that understanding the threat is crucial in paving the way towards their elimination. Modine states, “From the moment of the first atomic bomb test at Los Alamos, New Mexico, our entire planet has been at risk. We need to stop this insanity.”
The open letter, signed by prominent figures including Jane Fonda, Tony Goldwyn, Michael Douglas, and Julianne Moore, highlights the significance of Oppenheimer in depicting the origin story of nuclear weapons and the history of the Manhattan Project. It also emphasizes J. Robert Oppenheimer’s warnings against an arms race and the development of even more powerful weapons. The letter reminds us that today, nine countries possess a staggering 13,000 nuclear weapons, some of which are 80 times more powerful than those that devastated Hiroshima and Nagasaki in 1945.
As artists and advocates, these influential figures raise their voices to remind people that while Oppenheimer may be history, nuclear weapons are not. They stress that even one nuclear weapon is too many in a time of great uncertainty. To protect our families, communities, and world, they demand that global leaders work towards making nuclear weapons history and building a brighter future.
Oppenheimer, directed by Christopher Nolan and nominated for Best Picture, delves into the creation of nuclear weapons during the Manhattan Project and explores the emotional and political fallout experienced by those involved. Inspired by Kai Bird and Martin J. Sherwin’s biography, American Prometheus, the film serves as a cautionary tale. Its release comes at a critical juncture, as the United Nations warns that the risk of nuclear weapons use is higher now than at any point since the Cold War.
To further engage the community and raise awareness about the threats posed by nuclear weapons, an art installation will take place at the Original Farmers Market on March 8. Produced by TaskForce, a cultural change agency, this installation aims to provide passersby with an opportunity to learn and join the call for an end to the global arms race. Notably, prominent TikTokers with millions of followers will be present, recording the installation live and amplifying its message to a wider audience.
The “Make Nukes History” campaign launched by the NTI is a powerful initiative that seeks to shed light on the urgent need for nuclear disarmament. Through billboards, an art installation, street posters, and the support of influential figures, this campaign aims to ignite conversations and inspire action. As we approach the 2024 Oscars, let us remember that while Oppenheimer may be a film, the threat of nuclear weapons is very real. It is up to us to demand change and work towards a safer and brighter future for all.
