- In three years of operation, visionary Pei’s company managed to sell more than three million products
- In addition to the trio of headphone models, there were also three smartphone models with a futuristic design
- This year will be busy for Nothing, we can look forward to the introduction of more headphones and two more phones soon
After Carl Pei left OnePlus at the end of 2021, he announced the launch of his new project in the form of the Nothing brand. This company entered the market with its first product in the form of Ear headphones (1), but now the product portfolio is much wider. Founder Pei has now boasted that “Xku” has surpassed the milestone of 3 million products sold.
3M products sold. Thanks to everyone who voted with their wallets over the last 3 years! From now on, it’s time to calculate annual sales instead of cumulative.
— Carl Pei (@getpeid) April 4, 2024
After the Ear (1) model, we also got additional Ear (2) and Ear (stick) plugs at the beginning of last year. In addition to headphones, however, the company is primarily betting on smartphones. In 2022, it launched the first Phone (1) and a year later came the improved Phone (2). Now there is also a Phone (2a) in the offer, which, with a price starting at eight thousand, is aimed at the middle class. Like other products of this brand, it is characterized by a relatively new design, which stands out from the flood of Asian manufacturers.
In addition to smartphones, the Nothing brand also scores thanks to its wireless headphone models. In the picture we see the model Ear (2), which passed the review with flying colours
New headphones and possibly two more smartphone models will arrive soon
Nothing is also planning big things for the rest of this year. In just a few days, we should see the release of a new model of headphones. Specifically, we are talking about the date of April 18. But that’s probably not all. According to some other information, we can also look forward to a pair of new phones. One of these phones is supposed to be another variant of the already well-known second generation. Next up is a completely new smartphone with the name Nothing Phone (3). So Carl Pei has a lot in store for us this year, and hopefully soon he will be able to celebrate another milestone in the number of devices sold.
Author of the article
Adam Belunek
I enjoy Apple, quality audio-video technology and generally smart solutions that work. I try to spend my free days cycling in bike parks and trail centers, or in the mountains with a backpack on my back. I enjoy good music, sometimes an interesting book and I like to travel.
2024-04-06 10:00:00
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