The Vegesack pedestrian zone: The district’s marketing department is now to receive money for 14 projects. (Christian Kosak)
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The state government wants to help the trade: As soon as the shops are allowed to reopen, projects should take effect so that customers can quickly return to the shopping streets. All merchants and marketing associations were able to present ideas and apply for money. But not all of them did. Or proposed as many projects as Vegesack. Why Burglesum only submitted one concept and Blumenthal none – and what the bottom line of the Senate program means for the North Bremen district centers. An overview.
Burglesum: 10,000 euros
Christa Dohmeyer and Florian Boehlke pondered back and forth which projects the stores would advance after the lockdown. The chairman of the interest group of merchants and the local office manager came up with seven projects. The fact that only one thing was submitted to the authorities in the end is explained by both of them in the same way: with the fact that there was not enough capacity for more. Dohmeyer is an entrepreneur, mother of two and her position at the alliance of retailers is a volunteer.
She says that she would have loved to submit all seven projects, but couldn’t: anyone who proposes a project has to implement it if there is to be money – and, according to her, all of them lacked both the time and the staff. That is why there is now only an amount for a shopping guide for Burglesum. Local office chief Boehlke speaks of the yellow pages for the district. And about regretting that there was no more in the business center. At least not this time.
Boehlke now wants to hold talks about the fact that Burglesum gets what Vegesack has: full-time help with marketing. Or that Vegesacker will become Marketing in North Bremen. He knows that the neighboring district is the middle center and therefore has a different position. But Boehlke thinks that another full-time employee would be appropriate – one who not only takes care of Burglesum matters, but also of Blumenthalers, where the merchants are also represented on a voluntary basis.
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