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No brand is immune to Fortnite

Starting this week Fortnite, you can ask the Predator to perform Pele’s victory dance while holding the TheGrefg joystick pickaxe. On Thursday, the Faze Clan streamer performed Fortnite with the Manchester City star while wearing the Manchester City skin. Hit battle royale has long been known as a cross-promotion giant, but the developers of Epic Games have recently taken things to a whole new level.

Just this season, which has started December 2nd, Epic added:

Crossovers like this are anything but new Fortnite. The last season of that game a multi-month Marvel mashup, has been there Lots Star warstopic Beauty product, including other real-world streamers added to the game Tyler “Ninja” Blevins and Kathleen “Loserfruit” Belsten, and there are even concerts (and in-game cosmetics) featuring big artists like Travis Scott and Marshmello.

For me, the cross is part of a continuing appeal Fortnite – Where can I play Kratos and face Iron Man? – and each new addition helps Epic build the ultimate virtual world. But crosses also provide Epic with the opportunity to make more money, which can help keep up the absence of games on iOS. This battle royale hit is free, so every brand new appearance is Epic’s chance to get people to pay for in-game shop items or sell one of its Seasonal Battle Tickets.

Don’t expect the crossover to stop anytime soon. The Predator has just joined Fortnite, but Epic already teasing arrival by Sarah Connor from Terminator franchise. This may mean that there will be Terminator cyborg skins too – and if you have, that means you’ll be able to pit the Terminator against the Predator in battles for centuries. Hopefully Mando doesn’t interfere.

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