Due to the diverse sources of vehicles in the used car market and the lack of transparency in information, it is quite unfriendly to consumers. The most guaranteed channel is the original factory certified used car channel, and Nissan Japan hopes to further evolve the original used car. Through special renovation methods, second-hand cars whose appearance and interior have been worn away by time are given a second life.
Through comprehensive customization and refurbishment, a used Nissan Cube is given a new life.
For original certified used cars, Nissan has launched a new certified product Cube Retro Renovation program, which will specially customize the acquired used Nissan Cubes. First, all the consumables of the vehicle will be updated and given a new style and personalized appearance and The interior styling can also meet the customized needs of consumers.
【Nissan Cube Retro Renovation Photo Album】
This new service was originally a concept proposed by Nissan at the Tokyo Motor Show. It received strong feedback from a large number of consumers at that time, which prompted the original manufacturer to try it. It is expected to launch 20 re-customized Cube-certified used cars first. After observing the market response, Only then will the supply be expanded, and the service will even be extended to more classic Nissan models.
The interior has also been updated to eliminate the marks and wear and tear left by long-term use of used cars.
However, the biggest concern of the Cube Retro Renovation plan comes from cost considerations. According to the current model planned by Nissan, due to the comprehensive replacement of consumables and varying degrees of special customization, the price of customized vehicles has increased significantly. The original used cars The price is 700,000 yen (approximately NT$140,000), but after customization, it costs 1.7 million yen (approximately NT$360,000), which is a big test for consumer acceptance.
Nissan chose the Cube as a pioneer in customized used cars. It was produced from 1998 to the end of 2019. This compact crossover five-door has a compact body and excellent cabin space, and is quite popular among Japanese first-time buyers. welcome. However, Taiwan has never imported it, and only a few vehicles have been introduced by traders.
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2024-02-11 03:00:00
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