Nineteen and soon to be twenty – Francs Jeux

One more. The Paris 2024 OCOG added a line, Tuesday June 21, to the list of its partners. The latest to arrive is the engineering company Egis, already involved in the adventure in the application phase. She joins the Paris 2024 Games marketing program as an official supporter, the third tier. The contract was officially signed on the roof of a hotel in the 16th arrondissement by Tony Estanguet, the president of Paris 2024, and Laurent Germain, the general manager of Egis. It provides for a part in cash and another in services. The French company, whose headquarters are located not far from the National Velodrome in Saint-Quentin-en-Yvelines, has already begun to support the Paris 2024 teams, in particular on the ventilation of the Paris La Défense Arena, where the racing swimming events and the water polo finals. With this new entry, the OCOG now has 19 partners for the three levels of its marketing programme. A twentieth will be officially announced this Wednesday, June 22. It will be the first new premium partner since the arrival of the pharmaceutical group Sanofi last July. The Paris organizers aim to reach at least 80% of marketing revenue by the end of 2022, out of an expected amount of 1.1 billion euros. According to the OCOG, it should be reached. The organizing committee explains that it is at the level of the London 2012 Games at this time, for the number of partners, but being above 30% in value of the contracts.

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