The Sheina pop-up store will be launched on 17 May 2024 at Galeria Młociny in Warsaw. Until May 22, customers will be able to buy products from the latest summer collection there. It will include both clothing and fashion accessories, as well as the main cosmetic retailers that the brand offers. Shein also mentions additional attractions, including: expert makeup tips.
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They want to “democratize fashion”
“The opening of the first pop-up store in Poland is another action that implements our democratic fashion strategy. We are pleased that Polish consumers will be able to experience our variety in brick and mortar stores for the first time. explained Marion Bouchut, director of communications for the European market, in a statement.
Shein is a true giant of online commerce. It describes itself as an “international company” and states on its website that its headquarters are in Singapore. She does not mention China, although her Chinese origin is an open secret. The popularity of this trading platform is increasing, especially among young people who are looking for attractively priced offers. In the January ranking of the main e-commerce platforms, Shein registered 6.05 million visitors, which meant an increase of 8.6%. compared to the previous month – contact Wirtualne Media.
See also: He is said to be the most secretive businessman in the world. Who has Shein’s logo?
A year ago, Shein announced that a large investment had been started in Poland. He rented a place in Panattoni Park Wrocław South Hub, which is near the capital of Lower Silesia. The warehouse is expected to serve a significant part of the European market.
2024-05-10 12:38:01
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