Between BGN 300 and BGN 400 are sneakers that look old, worn and downright dirty, as can be seen from an advertisement of a world-famous brand, writes Trud. The fashion has been circulating in the West for several months, and recently came to our country. Native sites now offer sleazy sneakers for colossal amounts.
If you daily wonder how to keep your sneakers and their soles in sparkling white color, then the fashion industry does not sleep and is struggling to come up with its next top hit with which to fool consumers.
The most famous sports brands have already started to race to market new models that look worn out. Moreover, their price is more than impressive and definitely not in everyone’s pocket.
On Bulgarian websites for sports goods and clothing, dirty Adidas sneakers go for around BGN 400. If you are lucky enough to catch a good promotion, they can be found for about BGN 320, but the offer does not apply to all electronic portals. Their bad look is absolutely indistinguishable from sneakers that you probably threw in the trash a long time ago. The more shiny brands like “Balenciaga” and “Gucci” released old sneakers on their windows for over… 800 dollars.
As expected, people who like to flaunt money and luxury immediately put on dirty shoes and took pictures for prestige on social networks.
“Once upon a time, we used to kick in the stadium with such rags, because we didn’t have money for real buttons. But we have never gone out on a date with boyfriends in such a dirty look,” Konstantin Atanasov wrote on Facebook in shock. The man from Sofia is adamant that he would not pay BGN 10 for such a model.
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