The well-known brand of cereal Guatemala, Kellogg’s®with the inspiration of encouraging guatemalans during the situation of COVID-19, will launch its new edition of cereal boxes with messages motivational for families that have strengthened their ties and have remained calm and hope. ¡Qué chilero!
Motivational messages will come to homes guatemalans with Kellogg’s®: #HagamosFamilia
The new special edition of Kellogg’s® will bring 10,000 boxes, which thank you to those families who have done what you can to stay home and help to prevent the spread of the Coronavirus. As this will be the safest way to be back together soon.
(Photo: Kellogg’s®)
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This will be the first time that brands of the family Kellogg’s® as Zucaritas®, Choco Krispis®, Corn Flakes® and Froot Loops® are added up to give messages of encouragement to families in difficult times like the present.
Among some of the phrases that can be found in the boxes are: “Come on!”, “All together”, “Smile”, “Together we will go forward”, among others.
John Gallego, Vice president of Categories of Kellogg Latin america, commented: “This is a time to give messages of encouragement to families that are more united than ever, embracing Guatemala.
Also added: “We are committed to promoting optimism among our consumers, now that the world is facing one of its biggest challenges in modern history. We want to ensure well-being in the population to bring their favorite foods and do so with visible messages of encouragement”.
(Photo: Kellogg’s®)
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In this way, Kellogg’s® will seek to enter guatemalan homes with positivismnurturing with food and with words that motivate people to move forward with energy and strength. Together we can deal with this situation, so cheer up!
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