Netflix, it has become an inseparable existence for the people of our country.
It offers a variety of things to see, from movies to dramas and entertainment.
However, the monthly plan is not that cheap.
Depending on the number of concurrent users and the level of content storage service support, you will have to pay from 9,500 won to 17,000 won per month.
Although there has been a low-cost advertising plan recently, you have to watch 15- or 30-second commercials before and during content.
For this reason, there are many users who share one account by dividing the fee among family members or acquaintances.
Earlier this year, Netflix’s crackdown on ‘account sharing’ emerged as a controversy.
It is an announcement that if a person who is not a member of the household shares an account, the viewing will be blocked.
As a result, a backlash continued, centering on single-person households, asking whether it was possible to share an account with a family just because they live alone.
Netflix seemed to postpone action for a while, but eventually drew a knife.
As of April of last year, there were 100 million households worldwide who borrowed someone else’s account.
It was an official announcement that they would crack down on account sharing.
Right now, Korea is not the target. First of all, it will be fully implemented in the US market.
Adding a non-household member to an existing account costs about 10,000 won more per month.
Here’s why Netflix said:
As a result of the trial account sharing ban in South American countries, the number of subscribers decreased in the short term, but over time, the number of subscribers increased and profitability improved.
However, the market reaction was not good.
After Netflix’s announcement, Netflix stock fell 1.93% in the US stock market.
Concerns are growing that a ban on account sharing will be enforced in Korea soon.
Whether Netflix’s ‘crackdown policy’ will actually help profitability remains to be seen.
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2023-05-25 04:32:00
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