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Nestlé, Foxy, Cinfa… Navilens codes add space for product accessibility

ALICANTE. The technology Navilenswhich arose in the University of Alicante and which is based in Murcia, continues to add spaces in large brands to provide information to people with visual disabilities. Businesses and groups like Nestlé, Foxy and Cinfa are some of the latest to incorporate new features of Navilens, either for the first time or as a continuation of their previous collaboration.

For example, with Nestlé and the Royal National Institute of Blind People in the United Kingdom – with whom they have a long history of collaborations – have introduced their codes in the child nutrition sector. Specifically, in SMA Nutritiona globally recognized infant nutrition brand, which carries Navilens technology in all its products. packaging, in up to 37 languages. It is, as Nestlé has highlighted, “a novelty world in the child nutrition category, and we are incredibly proud to be part of such an impactful initiative that champions inclusivity and accessibility.”

In this case, the Navilens code has been customized to match the colors of branding and has been added to the front of the packaging. The end is benefit fathers and mothers with visual disabilities when shopping. In addition, this work has made it possible to “effectively” include the code on round packaging.”ensuring it remains highly scannable even from extreme angles.”

In all Cinfa packaging

Recently, the multinational pharmaceuticala Cinfa joined the Navilens codes on its packaging. After talks for 21 months, they reached an agreement in which your entire portfolio, with 1,500 referenceshave the technology that emerged at the UA so that people with visual disabilities can read it easily. The agreement has also been reached with the Iddeas Foundation.

Cinfa products, through the Navilens application, They will narrate the name of the medicine or product, the patient’s package insert, expiration date and batch number so that they can take it independently and safely.

Also in hygiene products

The Italian Foxy has also joined in including Navilens in its products and, gradually, its packaging will begin to have its codes. Thus, they indicate that the “locate” function available within the application works in conjunction with accessible product information and serves as a key asset, allowing visually impaired people to find the precise location of products.

He Mobile Vision Laboratory of the University of Alicante together with the company Neosistec They are the ones who created Navilens, the system that Allows guidance for people with visual disabilities through the use of mobile devices and their application. The system, based on BIDI codes, unlike other markers such as QR codes, It has a powerful algorithm based on Artificial Vision capable of detecting multiple markers at great distances in milliseconds, even in motion and without the need to focus. This system, designed from a company-university collaboration strategy, helps people with blindness or low vision to guide themselves completely autonomously. The company has its headquarters in Murcia, from where its expanding team works.

* **Guest 1:** **[Guest 1 Name],** as a representative of the University of Alicante, **could you ⁣describe the specific⁢ role**‍ your institution played in the⁢ development of Navilens and **how this project aligns with your broader research goals** in accessibility technology?

## ⁢World-Today News Interview: Navilens Empowering Inclusion through Technology

**Introduction:** Welcome to World-Today News.‍ We’re joined today by‍ two distinguished guests who will ⁣shed light on the groundbreaking ⁢technology, Navilens, and its ​transformative impact on accessibility for visually impaired individuals. Our guests ‍are:

**[Guest 1 Name]:**⁣ [Guest 1 Title and Affiliation]

**[Guest 2 Name]:** [Guest 2 Title and Affiliation]

**Section 1: Innovation and Collaboration**

* ‌**Interviewer:** Navilens originated‌ from a unique collaboration between the University⁤ of Alicante and Neosistec. Could you both delve into the genesis of this project and what motivated this collaborative spirit?

* **Interviewer:** Navilens⁤ utilizes BIDI codes, a technology distinct from traditional QR codes.⁤ Can you explain the advantages of ‍this approach, especially toward creating a more accessible and user-friendly ‍experience for visually impaired‍ users?

**Section 2:

Partnering for Inclusivity**

⁣ ‌ * **Interviewer:** We see major brands like Nestlé, Cinfa, and Foxy embracing Navilens. What initial reactions have you observed from these companies to incorporating ​this technology into their products and packaging?

* **Interviewer:**​

SMA Nutrition, a ⁤Nestlé brand, is now featuring Navilens on its‌ globally recognized infant formula packaging. What⁣ specific challenges and opportunities arise when integrating accessibility technology​ in ‌the ⁢child‍ nutrition sector?

**Section 3: Impact and⁤ Future Directions**

* **Interviewer:**

Cinfa’s commitment to including Navilens ⁣on‌ all 1,500⁤ of its product references is a significant step ⁣towards comprehensive ⁣accessibility.‌ How do you envision‌ Navilens shaping the pharmaceutical industry and ensuring medication safety for visually impaired individuals?

* **Interviewer:** Looking ahead, what are ⁢some future applications of Navilens that could further empower people with visual disabilities and promote an even more inclusive society?

**Closing:** This is‍ a⁣ truly exciting time⁢ for accessibility technology. We commend the collaborative ​efforts behind Navilens and look forward to witnessing its continued innovation and global impact. Thank you both for sharing your insights with us today.

​**Note:**

Please replace the bracketed information with the names, titles, and affiliations of your actual guests.

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