“NBCUniversal and Twitter Partner for Extended Coverage of Paris 2024 Olympic Games”

No doubt possible: NBCUniversal expects a lot from the Paris 2024 Games. The American audiovisual group, exclusive holder of the rights to the event for the United States, announces that it has concluded an agreement with Twitter “ widened » in view of the next Summer Games. Broadly speaking, it takes up the principle of the partnership established for the Tokyo 2020 Games, but gives it a serious boost. Above all, it will start much earlier before the event. From February 2024, and until the opening ceremony of the Olympic Games, Friday July 26, Twitter will go into Olympic mode, with in particular coverage of the American selections in several sports of the program, including athletics and swimming. AJ – 25, a countdown will be launched, accompanied by daily videos of the athletes and the latest pre-Olympic events. During the Paris 2024 Games, the NBC Olympics Twitter account will take over, with a broadcast of the highlights of the competitions. Finally, a daily program will be offered to subscribers to the account, live from the French capital, with the highlights of the day, interviews with athletes and topics produced in Paris and the other host cities. All content will be streamed live on the @NBCOlympics account.