NATHALIE BAJEUX NOMMEE CHIEF DIGITAL OFFICER OF HAVAS MEDIA NETWORK | Be

Havas Media Community opens a brand new chapter in its transformation. With 16 years of expertise throughout the Havas Group, Nathalie BAJEUX has been appointed Chief Digital Officer of Havas Media Community. She’s going to handle the digital expertise of all Havas Media Community constructions and can work in direction of the strategic convergence of Programming, Social Media, Search and Retail companies along with Capucine PIERARD and Laurent BROCA, respectively Vice President and CEO of the group.

In the meantime, Nathalie BAJEUX maintains her duties as CEO of Havas Market, Havas’ advertising and e-commerce efficiency group.

Nathalie Bajeux began her profession throughout the Havas group in 2007, becoming a member of the Analysis division. His visionary strategy to execution, his in-depth information of digital platforms and mechanics, in addition to his strategic strategy to digital on the service of manufacturers permit him to shortly evolve in throughout the group. In 2017, she took management of the SEA and Efficiency Advertising and marketing entity, built-in the Novalem (search engine marketing) entity in 2019, and launched the Havas Market in 2020, which thus brings collectively the efficiency advertising experience, e-commerce and e-retail of the Havas Group. Nathalie has demonstrated distinctive capability to speed up the digital transformation of key shoppers and develop modern methods for main manufacturers, shoppers of the Havas Media group.

To her credit score, she has participated in a number of structured acquisitions for Havas Media and Havas Market. In her new position, Nathalie will lead the strategic path of Havas Media Community’s digital initiatives, specializing in innovation, integration of recent applied sciences, operational excellence and steady enchancment of shopper companies. Nathalie subsequently supervises 300 staff within the group, working throughout the Havas Media Community groups. Along with Lina Tajirian, Chief Funding Officer, she will probably be desperate to “make liquid” all digital experiences, with the challenges of accelerating digital purchases, evolution of concentrating on and addressing capabilities on attributable to synthetic intelligence and the change in content material consumption behaviour.

Nathalie BAJEUX, Chief Digital Officer of Havas Media Community & Head of Havas Advertising and marketing: « I’m honored to tackle these new roles inside a company that I’ve been profitable in for a few years now. The digital media grew there concurrently me, in a company that grew and structured because the levers multiplied. I’m satisfied that abilities are the cornerstone of our group enterprise. It is as much as me at this time to assist them use their information and power to get them to return collectively, to construct the perfect methods for our shoppers. »

Capucine PIERARD, Vice President of Havas Media Community: “Visionary, strategic and highly effective, Nathalie has an distinctive capability to unify round her and is unanimous amongst groups and shoppers. She has this uncommon present of understanding easy methods to develop, share and use advanced methods in a easy approach and with an actual concern for effectivity. I’m very joyful to see her take a brand new step in her evolution in our group to share her nice expertise with everybody.”