Mysterious strollers once more in Auchan. The “Thriller Wózek” promotional marketing campaign will begin subsequent Thursday, June 20. “The brand new merchandise will likely be thematic baskets and new product classes,” we learn on the shop chain’s web site. This time their worth will vary from PLN 300 to even PLN 1,500. For every of them, clients can pay only one/3 of their value.
Mysterious strollers will seem on June 20 in Auchan. Photograph shutterstock.com
The “Mysterious Trolley” marketing campaign is held for the third time in Auchan
This Thursday, June 20, the Auchan retail chain is launching its “Mysterious Trolley” promotional marketing campaign for the third time. On this version, clients can anticipate not solely 7,000 baskets stuffed with surprises, but in addition new product classes and thematic trolleys.
The results of the final motion turned out to be much more spectacular than the pilot motion – in a few of our shops, all of the shock strollers had been bought out in as little as 20 minutes, and on common for all 70 hypermarkets this time was solely 45 minutes! That is the perfect argument that confirms the validity of our choice to completely introduce the Mysterious Trolley marketing campaign into the Auchan promotional calendar – says Frédéric Valet, Advertising Director at Auchan Polska.
The worth of strollers elevated as much as PLN 1,500, cheaper by no less than 66% – promotion guidelines
The worth of purchasing baskets varies from PLN 300 to PLN 1,500nevertheless, every of them may be bought for only one/3 of the value. In accordance with the laws, one buyer can solely buy one thriller stroller, a merchandise bought below this promotion usually are not returnable.
What’s within the mysterious Auchan strollers?
The “Mysterious Trolleys” marketing campaign is an initiative of the Auchan chain, which is extraordinarily fashionable amongst clients. As a part of the marketing campaign, clients have the chance to buy trolleys with sudden contents at a a lot lower cost. All merchandise are wrapped in foil, so that you by no means know what will likely be inside.
Within the third version of the marketing campaign, Auchan introduces a number of vital novelties. There will likely be particular themed strollerswherein they are going to be discovered merchandise from particular classesresembling:
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toys,
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backyard,
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auto,
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grill,
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cooking,
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DIY.
Moreover, the vary has been expanded to incorporate cosmetics and drugstore merchandise, which is a response to buyer solutions.
Methods to benefit from the provide?
The “Mysterious Trolleys” marketing campaign will happen in all 70 Auchan hypermarkets in Poland, June 20, from 4:00 p.m. whereas provides final. To benefit from the provide, simply present up on the chosen hypermarket and select one of many mysterious trolleys. The variety of strollers is proscribed and their reputation is large.
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