Music from the Viatris Mylan ad: We are here 2022

Mylan laboratories become Viatris and continue to be committed to ensuring that everyone can live in good health. The music in the ad is the song by Wim Mertens titled « Struggle for Pleasure ».

The Mylan Viatris: We’re Here 2022 commercial movie

The advertising campaign ” We are here “ for the pharmaceutical laboratory Viatris was entrusted to the good care of the agency MullenLowe France. Indeed, the company since the merger of Mylan and Upjohn has changed its name and takes the opportunity to communicate this information to all. She also takes the opportunity to renew her commitment to professionals and individuals through scenes of everyday life. The purpose of Viatris laboratories is to “allow everyone to live in better health, at every stage of their life”.

The Viatris Mylan “We are here” advertisement, shows us how the pharmaceutical laboratory designs generic drugs so that they are accessible to all. We then dive into the daily lives of people in the most ordinary way. First of all, we thus discover a mother who takes her treatment while she watches her daughter take her boxing lessons.

We also see a mother who manages to take medicine for her baby before the pharmacy closes. We then see a young pregnant woman waiting for her father in front of the hospital. The man goes out and his daughter, happy and obviously relieved to see him in great shape, throws herself into his arms.

What is the music of the Viatris Mylan: We are here 2022 commercial

The music that was used for the Viatris Mylan “We are here” advertisement is a piano song signed Wim Mertens and which is called « Struggle for Pleasure ». The song is taken from the album « With Usura » released in 1983. The song is known to have been the soundtrack for a long time. Proximusthe telephone operator in Belgium.

Wim Mertens is a producer, musician and musicologist of Belgian nationality. He is known for composing and performing music for cinema, television, but also advertising. It evolves in the avant-garde style, but also in the classic. A great piano player, Wim Mertens has the particularity of playing his own compositions with his instrument. In some cases, he also lends himself to the guitar to accompany his melodies.

Wim Mertens’ musical compositions have been used by many brands and companies. We can cite among others France Telecom, Yves Rocher or the Foundation for Medical Research. The composer has also signed numerous film scores.

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