Jean-Philippe Gerkens founded the Morning Cycles stores in Brussels, Louvain-la-Neuve and Namur. As others are already doing, it plans to offer its customers the option of paying for their bikes in instalments, directly at the store, thanks to an agreement with the latter’s bank. For this bike dealer, it’s a necessary step to encourage a real change in mobility.
“The bicycle is no longer a hobbyhe analyzes, it’s a real family investment. For a single father or mother who wants to buy a bike to transport two children and their schoolbags, it’s complicated to suddenly get between 4,500 and 6,000 euros for a longtail or cargo bike. It’s a big investment“.
In parallel with bicycle loans, bicycle insurance is also, logically, on the rise.
2023-05-26 16:22:11
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