Moovance is a mobile application that helps individuals, businesses and communities to assess, control and reduce the carbon footprint of their mobility. Created in 2020, this startup has raised financing funds of 1.15 million euros from investors in the energy and technology sectors as well as the Public Investment Bank.
« Moovance is the solution to measure, act and engage the company in the preservation of a livable planet. Moovance also facilitates the adoption of new virtuous behaviors thanks to its community approach and rewards system.. The App leads to a more assertive commitment from employees for concrete actions for the environment. It is particularly with a tool like Moovance, intelligence and collective action that significant change can occur. “says Janik Added, co-founder of Moovance.
Moovance pushes low-carbon mobility in business
According to a Boston Consulting Group study from October 2021, only 9% of organizations can reliably measure their carbon emissions. However, precise and frequent management of the carbon footprint is a critical element in achieving sustainable objectives. S Still according to Boston Consulting, only tools using AI are a way to take CO footprint reduction to the next level2.
That’s where Moovance’s technology comes in. Its Artificial Intelligence around multimodal mobility instantly assesses the impact of journeys made in terms of the amount of CO2. It thus detects movements, the type of transport, the distances traveled and even eco-driving. Companies have access to the data collected via the platform. It is then up to the latter to take initiatives to prevent or optimize their mobility plans.
Moovance also facilitates the financing of projects to offset greenhouse gas emissions. In addition, the use of Moovance in business gives employees a responsible experience. It builds loyalty around a common objective: ecological transition.
Through its offer dedicated to companies, Moovance makes its mobile application available to employees. The latter includes offers from several partners offering eco-responsible mobility. We thus find Cityscoot, GreenGo, Dott, Cooltra, Ze Way or Zity. To promote the use of its app, Moovance offers employees the opportunity to take part in these actions via a rewards system. These bonuses can be used for vouchers for free use of sustainable means of transport, for example.
The Moovance effect turns out to be quantifiable. The adoption of eco-responsible means of transport or eco-driving is bearing fruit. 80% of users of the consumer version of Moovance reduce their carbon emissions by 10%. They have in fact emitted 15.89kg of CO2 less per week than the average French. Performance calculated over 1.6 million km of journeys.
2023-07-17 02:13:16
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