Our magazine, specially published on the occasion of Sibca 2022, the low carbon real estate fair, of which we are happy to be partners, had to make choices, often difficult, between the initiatives, programs and new techniques that abound in the ‘hexagon in the real estate world, they are so numerous and original: in offices, shops and homes, the expressions organic and geolocated materials are now common expressions; wood, hemp, raw earth are commonly used.
How far to go in a few years! Let us indulge in a recent memory: the arrival, at the initiative of Immoweek, of some (very) great real estate professionals at a Forum bois in Nancy.
The room was practically empty, showing the chasm still existing between the “men of stone” (who can only be seen there, like the concrete ones…) and the other actors, especially those of the woods and forests. . This time is over and we rejoice.
All the initiatives presented in this magazine will be followed by many others and, more than ever, we will give them the place they deserve. The entire real estate chain is now mobilised; like the great construction boom of the 1960s, certainly in other circumstances and with other objectives (even if we must not overlook that of production), today we can build better. More sustainable, more respectful of the environment, oriented towards recycling and attentive to land use, the French real estate sector is undergoing an unprecedented transformation. Talking about it and promoting it will be our number one goal in the years to come. How to salute the efforts of all the actors and actresses in the industry.
