“For more than three years, we have been traveling the roads of France to put the spotlight on French craftsmanship, by co-creating, alongside experienced craftsmen and producers, playful and authentic workshops for the curious, passionate, local or passing tourists. From the end of the first confinement, we approached tourism players in order to offer them to integrate these differentiating activities focused on local know-how. A merger that has paid off, because the demand was there. We recorded a peak in bookings during this period and a 115% increase in turnover compared to summer 2019. ” explains Edouard Eyglunent, co-founder of Wecandoo. With a significant impact for these craftsmen: 850 euros monthly on average in 2019 for members of the collective.
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