Singer Monta Strūberga has published her most emotional music video to date. It was made for the song “Must Be Reborn”, the music and lyrics of which are written by the singer herself.
The recording of the song “Jādzimst nojaun” was produced by Jānis Čubars, but the director and editor of the video is the author of many well-known Latvian song videos Aija Strazdiņa. “Working on the video turned out to be an emotional pleasure, as it enchants not only Mont’s personality and the music he creates, but also the zest for work, which, combined with healthy perfectionism, provides a solid foundation for what some call success and others as the fruit of carefully crafted work. ”Says Aija Strazdiņa. “When I sent Montai the video script, her response was, ‘Incredible! It’s all about my life!’ The ability to be more open to ourselves or our loved ones in music and video than ever before is both a luxury that not everyone can afford and a daring that is not for the faint of heart. That’s why both I and the film crew had the greater pleasure and honor of working with a young, energetic woman who is ready to be who she really is, without hiding or pretending. ”
Monta herself agrees that “indirectly, but symbolically, the song“ Must Be Reborn ”is also a personal story”: “The song is irreversible. For words and deeds that can no longer be taken back. It happens that sitting completely exhausted, naked, in the ashes of your life, there is nothing left but to want to be born again. ”
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