“Mirego’s expertise is perfectly complementary to Premier Tech’s know-how,” said Jean Bélanger, President and CEO of Premier Tech. “Together we will push the boundaries of technology and innovation further to bring thoughtful and perfectly targeted digital solutions to life.
“Obviously behind all this, there is a financial transaction. Premier Tech therefore took a stake in Mirego with a majority position. ”
Albert Dang-Vu, co-president of Mirego, explained that Premier Tech was the best partner to propel the growth of the Quebec company in the long term and give it the means to achieve its international ambitions. He added that his objective, when Mirego was founded 13 years ago, was to help companies reinvent themselves and build new digital business models and that the union with Premier Tech allowed him to keep this mission.
“Mirego will continue to be Mirego and our team will continue to be proud of its culture and to be proud to be a local company. But thanks to Premier Tech, our impact will be greater than ever. It’s something really exciting in terms of the opportunities it brings, both for the team and the company and for everyone in fact. ”
Known to many people for its products in gardening, horticulture, agriculture, its de-icers and pest control products, as well as its solutions for waste and wastewater, Premier Tech is also a major player in the world in robotics and automation. Areas in which the company is experiencing good growth.
“For the past three years, we have really been on the rise at the digital level, particularly in terms of manufacturing intelligence to ensure the connectivity of our products such as taking data and making it available to our customers so that they can improve their performance, said Bélanger. The partnership between Premier Tech digital and Mirego aims to ensure that we can support our customers throughout their digital transformation, both in the factory and in touchpoints. ”
The president of Premier Tech concluded by saying that adding to the skills of his company all the experience of Mirego would help Premier Tech to accelerate its transformation and the development of products that will be added to their range.
A perfect marriage
Before being a business marriage, Mirego’s union with Premier Tech was a story of friendship between Messrs Bélanger and Dang-Vu who knew each other several years ago and who quickly connected because they were both mobilized by all that was corporate values. They also quickly noticed that the culture of their respective companies was very similar to that of the other. Both at Mirego and at Premier Tech, the teams are very close, they are passionate about innovation and they are driven by the desire to create products that make a difference in people’s lives. And when the co-founder of Mirego created his advisory committee, Mr. Bélanger agreed to sit on it.
“He developed a friendship and an understanding of the two companies. And that’s when we started to ask ourselves “what could we build together to go further” and to discuss it. And after months and even years, we said to ourselves “if we unite our teams, we will multiply our mutual potential tenfold.”
“It was unique and natural to work together,” said Mr. Dang-Vu, who made no secret that the partnership with Premier Tech should be synonymous with hiring at Mirego. He indicated that to have the means of his ambitions at the international level, he would necessarily have to add staff to allow his business to grow. “There will therefore be great opportunities with us for people who will want to provide service or product. We will be very attentive to the people who will want to join the team. ”
Speaking of what awaits her company over the next few weeks now that she is partnering with Premier Tech, Mr. Dang-Vu first mentioned that she would continue to take care of the many projects he had started working with. his clientele which was constantly growing. He added that Mirego had already worked on certain projects at premier Tech and that he would continue to do so. ”
Asked about his short-term game plan, Bélanger said the two companies should first sit down to initiate a strategic reflection to see what would be the best opportunities for each company. He added that there was no pressure or rush on either side.
“You have to make sure you put in the right efforts and do the right actions in the right sequence because before they joined forces, the two companies were flourishing on both sides and they were growing on their own. . We are therefore really very Zen. And it is quietly, in a very structured and thoughtful way that we will accentuate, deploy and activate the common potential of the teams of the two companies. ”
“The medium-term objective is to have a stronger impact at the international level,” concluded Mr. Dang-Vu. “At Mirego we make digital products to change business models. We would therefore like to develop new technologies with Premier Tech that will allow us to say that we have succeeded in building unique products, which stand out in their industry and which are truly extraordinary. ”
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