Minister of Cooperatives and SMEs Calls for Separation of Social Media and E-commerce in Response to TikTok Violations

Jakarta –

Minister of Cooperatives and SMEs (Menkop UKM) Teten Masduki assesses that TikTok Shop still violates the rules of Minister of Trade Regulation (Permendag) No. 31 of 2023. For this reason, he is pushing for a separation between social media and e-commerce in accordance with applicable regulations.

“We at the Ministry of Cooperatives have clearly carried out technical coordination between Ministries and Tiktok is still violating Minister of Trade Regulation 31 of 2023,” said Teten when met at the Kemenkop UKM Office, South Jakarta, Monday (19/2/2024).

Teten admitted that his party had no problem with the investment made between Tokopedia and TikTok. He emphasized that the main problem is still because there are transaction features that are still carried out in one application.

Even so, he couldn’t go any further. This is because the authority of the Minister of Trade is under the Ministry of Trade. He is still waiting for coordination with the Minister of Trade Zulkifli Hasan to follow up on the violation.

“Yes, it’s separate. We have two things, right, TikTok investing in Tokopedia, yes. But, TikTok still violates it, yes. We’ll wait for the Minister of Trade,” he explained.

According to detikcom’s notes, TikTok is collaborating with PT GoTo Gojek Tokopedia Tbk and TikTok. In his statement, Monday (11/12/2023), it was explained that as part of this strategic partnership, the businesses of Tokopedia and TikTok Shop Indonesia will be combined under Tokopedia, where TikTok will have control over Tokopedia. The shopping service feature in the TikTok application in Indonesia will be operated and managed by Tokopedia.

“TikTok will invest more than US$ 1.5 billion, as a long-term commitment to support Tokopedia’s operations, without further dilution of GoTo’s ownership in Tokopedia,” read the statement.

However, as time goes by, TikTok is still considered to be in violation. For this reason, TikTok is given 3-4 months to adjust the features to the applicable regulations.

(the the)

2024-02-19 10:52:59
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