The end of this week was not very successful for the Microsoft gaming division. The Redmonds quietly announced an increase in the price of the service on their blog Xbox Live Gold, with the price rising dramatically for longer subscriptions:
| Old price | New price | |
| 1 month | 9,99 USD | 10,99 USD |
| 3 months | 24,99 USD | 29,99 USD |
| 6 months | 39,99 USD | 59,99 USD |
| 12 months | 59,99 USD | – |
Annual subscription for twice the price
What you have paid for a whole year so far, Microsoft suddenly wanted in half a year. The Redmonds defended the change by saying that the price in some markets had not changed for more than 10 years. There should have been no changes to existing subscriptions – even after a future renewal, the price was to remain the same, the new prices were mainly to apply to new subscribers, which Microsoft wanted to attract to its more expensive službu Xbox Game Pass Ultimate.
The media did not leave the thread dry, the server, after this announcement on Microsoft WindowsCentral He even called Xbox Live Gold the worst game offer and picked up half the cheaper service PlayStation Plus. Microsoft admitted after this media coverage that it had overshot it, and the same evening it poured ashes on its blog on its blog.
To bring Xbox Live more in line with how we see the player at the center of their experience we will be removing Gold requirements for free-to-play games.
We’re starting work on that immediately and will have updates in the coming months. Details: https://t.co/tWomNAwmp9
— Xbox (@Xbox) January 23, 2021
I recall what I recalled
“We messed it up today, and you were right to let us know.” Microsoft apologized to its fans in an updated blog post, announcing that Xbox Live Gold prices would not change. In addition, users of the service can look forward to some news, for example, free-to-play games (such as Fortnite, Apex Legends or Halo Infinite) will not require membership.
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