NEW YORK – The highly anticipated Met Gala returns to New York this Monday, May 6.
An iconic night where the Metropolitan Museum of Art in New York will be the stage to receive the stars and famous people of the world in what many call “the party of the year”. But how did this tradition begin that attracts fashion and art lovers every year?
With more than 70 years of history, the Met Gala is a night where great people from various industries, such as film and music, walk the museum’s red carpet wearing costumes, often dangerous, which indicates the theme of the event.
The Costume Institute benefit, also known as the Met Gala, began in 1948 as a midnight dinner where guests could attend for $50 per ticket, explains the museum. Created by advertising doyenne Eleanor Lambert, who was also the creator of New York Fashion Week, and who called the event “the party of the year,” it raised money to support the Costume Institute and celebrated he opening of his main annual exhibition.
The most radical change would have taken place in 1973 when the director of Vogue at the time, Diana Vreeland, took the reins and focused on fashion. That spring, Vreeland joined the Metropolitan Museum of Art as a special consultant to the Costume Institute, and had the first of her legendary exhibitions, “The World of Balenciaga.” It is thanks to her that the event began to take on a more unusual character and with themes that honored legendary designers and iconic movements.
During Diana Vreeland’s years as special advisor to The Costume Institute (1972-1989), the annual event became a major party for both the social and artistic worlds, with luminaries such as Jacqueline Kennedy Onassis and Pat Buckley as co-chairs.
It wasn’t until 1995 that Anna Wintour, who succeeded Vreeland at Vogue, took over as co-chair and has been in charge of the party ever since (except for the 1996 and 1998 events). Along with it, the first Monday in May was also established as the official date of the event which takes a year to organize. Wintour turned it into one of the most visible and successful fundraisers in the world, attracting guests from the worlds of fashion, film, society, sport, business and music.
For his part, Andrew Bolton, curator of the Clothing Institute, has chosen themes that are culturally relevant and leave room for imagination. This 2024 the The code is uniform The Garden of Time to display the new display “Sleeping Beauty: Fashion Reawakening” which will display about 250 clothes and accessories with 400 years of history.
In addition, the event is making this 2024 history by Jennifer López and Bad Bunny, two Latin artists like co-chairs from the gala.
If you want to watch the broadcast of this event visit this website.
2024-05-03 19:57:48
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